Summer Goal #5: Finish DowntownShortPump.com

Almost four years ago, I purchased the domain name www.downtownshortpump.com. It was a site owned by the developer of the Downtown Short Pump complex with Barnes & Noble and Regal Cinemas. They used it as promotion for their shopping center and etched it into two huge signs at the busiest intersection in Henrico County (West Broad Street and Pouncey Tract Road). They let the name expire. I bought it for eight bucks (you snooze, you lose)! I let the domain name sit idle for a year, then made some attempts at developing it, but never got far.

After three revisions, I’m finally at the point where it looks professional enough to market as a good advertising space. I’m getting well over a thousand hits per day at this point, and have made lots of efforts at collecting data to make the site more comprehensive. Advertising efforts are starting off slow, but I have a plan of attack that will bring me more success, including full-color, glossy brochures. You’ve got to truly believe something can succeed if you want it to. I believe I can achieve success with this business, it’s just going to take some time and hard work.

I’ll keep everyone posted on the progress. As for now, I’m closing in on several major advertising contracts and working up a pitch for future businesses to advertise. I’m very optimistic about the future of the site!

Summer Goal #2: Get Out Of My Comfort Zone

I’ve always considered myself a relatively outgoing person. It could be said about my late grandfather that he “never met a stranger,” meaning he always talked to people when out and about and whatnot, and that trait has been passed on to me. However, we all get into ruts. I’ve developed a bad habit of sticking to what, or who, I know. For far too long, I’ve missed opportunities to meet new people and develop new friendships. Who knows where I could be in my life right now if I had seized those opportunities.

Here’s what I’m gonna do about it. First off, I’m going to start conversations with random people I encounter on a daily basis (haven’t in a while) and see where it goes. I’ve actually made a friend or two in this way in the past. It sounds crazy, but it’s true.

Second, I’m going to conquer my fear of public speaking. I plan to join the Innsbrook chapter of Toastmasters International, an organization that helps you with public speaking in an encouraging, uplifting environment. As I gain confidence through this and conquer my fear, I’ll in turn be better positioned to get out there and tackle other issues I’m writing about this week.

Summer Goals Series

Plain and simple, here’s what the summer has in store for me, if all goes as planned. By the time I head back to school in late August, here’s what I wanna do to change myself and enrich my life (in no particular sequence or order).

I’ll be on vacation this coming Thursday through the Thursday after in the Outer Banks. While I will have wi-fi, I’m gonna try not to spend much of any time with technology because, quite frankly, I need a break from it. I’m going to write myself silly in the next few days and post-date more in-depth entries on the topics below, to show up while I’m gone, one for each goal below, and for each day I’m gone.

  1. Lose ten pounds (This is roughly what I’ve gained over the past year; probably more, but it’s a start)
  2. Get out of my comfort zone (This may mean selling ads for my web business, public speaking, or doing some acting at church in video productions)
  3. Read two books (Hey, I got my library card renewed; that’s a start, right?)
  4. Meet some new people (Can’t go wrong with this)
  5. Finish Downtown Short Pump (I’m well on my way, I just need to sell some advertising!)
  6. Change my ways of thinking (Attitude, etc.)
  7. Be more authentic (We all have room to improve on this one)
  8. Stop trying to please everybody and just live my life (I take on way too many projects and consequently never finish any of them)

It’s going to be an interesting eight days of reading. I’m on the verge of transforming my life into what I’ve always wanted it to be. I’ve felt it for a while, and now I have a plan of action. Sure, it says “Summer Goals,” but really this is what I want to accomplish by year’s end. You could say that 2008 is my year of self-improvement, and 2009 will be the result of this year’s work and reap the benefits.

“Henrico, Virginia” Mailing Address Coming Soon

If your mailing address is Richmond, Virginia, but you live most anywhere in Henrico County, your address will soon change to Henrico, Virginia. Why? Henrico County loses millions of dollars every year to the City of Richmond. Big corporate chains that are based outside of the area think that because the mailing address is Richmond, the taxes should be paid there. This adds up quickly. Well that’s interesting enough alone. But it gets better.

Henrico County sent out a mail survey asking residents if they wanted to change the name to Henrico or leave it Richmond. They also did a TV ad campaign. Fair enough. What I don’t get is that Richmond did an ad, too! Richmond Mayor Doug Wilder (leave it to him) decided it would be a competition and fought to keep the undeserved money in the city! Then again this is Doug Wilder we are talking about here. Should we be surprised in the least? He needs to go.

Tracing The Three Notched Trail

I’ve always been fascinated with local history, but nothing has intrigued me more than Three Chopt Road. Hundreds of years ago, it was an Indian trail, and was then improved in 1730 as a more substantial roadway between Richmond and Charlottesville. Route 250 (Broad Street) replaced the road in the 1930s, but it’s still one of the oldest roads still in service today in Virginia. Thomas Jefferson frequented the road, going between his home in Monticello and the Capitol in Richmond quite often. Many, many other notable individuals have also traversed this roadway.

I’m about to undertake a huge project. I’m going to single-handedly document the entire road from its origin near Powhatan Hill east of Richmond, all the way to Augusta County in the Blue Ridge Mountains. Why? It’s one of the most historic roadways in America, and yet little has ever been done to completely document everything on this rapidly-deteriorating (because of replacement roadways) trail.

I’m going to set out to document interesting buildings and houses, landmarks, and other features of the road, beginning near the city, sometime in the next two or three weeks. Armed with just my GPS, camera, and camcorder, I’ll document anything interesting I see. I hope to somehow export geodata about where videos and pictures were taken onto a custom Google map as the project progresses. Check back on the website I bought for the project, www.threechopt.org, soon. I’m ready to do this!

Am I crazy? Maybe. But this is my passion! Plus, a lot of people I’ve talked to out at the local history exhibition I put on every Fall always ask about the road and its history. Heck, it even runs right through Short Pump, although most of the original portions in this area have been realigned to make way for developments, such as West Broad Village.

Stay tuned, there are many more updates to come! If you or someone you know would like to get involved, I’d love to hear from you.