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chai tea

Starbucks Goes Retro

By business, food 14 Comments

So if you’ve been to Starbucks anytime in the past week, you probably noticed that the cup that holds your favorite beverage is sporting a new look. Or old. Depends on how you look at it.

Last month, Starbucks closed its doors for a couple hours at all stores nationwide for mandatory employee training, in an effort to get the popular coffee chain back to its roots: serving great coffee. In the past few years, they felt they had strayed from their core vision and focused more on their store merchandise, private music label, and other things.

What came of this training initiative? First, Starbucks will come out with a dollar cup of coffee soon, in response to McDonald’s new fresh roast coffee (I don’t drink coffee; I go to Starbucks for their chai tea, but apparently McDonald’s roast is pretty good according to many people I know). They’ve been giving them a run for their money lately (I know, whodathunk it?).

The new cup is actually their old cup design, sporting the original brown logo from their Pike’s Place location. It’s not here to stay, either. It’s just a promotion for their Pike’s Place coffee roast. The old cups will apparently be back in May from what I’ve read.

A Grande Nonfat Chai Tea Latte For Thomas?

By Uncategorized 33 Comments

Well this is a new one. I can’t count how many times people have thought my name was Travis (though I still don’t understand why that’s such a common thing that happens to me, because honestly I haven’t really met any more people named Travis than Trevor in my lifetime, but I digress). Well this morning at the Cabell Library Starbucks at VCU, I ordered my usual pick-me-up, a grande nonfat Chai Tea Latte. They ask for your name with your order at this particular location because it’s so incredibly busy, and the lady asked mine twice because I guess she couldn’t hear me. But I ended up with Thomas on my cup. I don’t know I just found that interesting. How in the world do you get Thomas from Trevor? Yet more proof that I really don’t exist, especially at VCU, like I posted about a few weeks earlier. Thought I’d snap a quick picture of it. Too funny.